W Hotel
Location: Midtown Atlanta, Ga.
The Challenge
Glare and solar heat gain presented a serious sun problem for hotel management in the lobby, bar and guest check-in areas of this posh Atlanta destination.
WFD custom printed “W” design required special processing to ensure colors remain vivid even under long-term extensive sun exposure.
The Solution
8K sf of 3M solar film with custom “W” UV print.
Duration: 4 weeks
The Result
Glare and heat problem solved while a unique and impressive design element for this unique ATL hotel destination.